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About

Decades of filmmaking. Supercharged by AI

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AiCandy is a full-service creative video agency with the focus on AI. 

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Founded by Jan De Loore and Hans Buyse, two creatives with a background in traditional film, fine arts, motion design, and advertising.

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We turn brand strategy into eye-catching films, from concept and creative direction to production and post-production. Working with AI, live-action shoots or a mix of both, we find the right approach for every story.

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Media &
talks

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Media & Talks

TV Interview

@ Work Smarter by Teamleader

Founders Hans Buyse & Jan De Loore  talk about the importance of creativity and how their agency uses generative AI tools to  produce high-end creative commercials [...]

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TV interview with both founder on TrendZ (formerly known as Kanaal Z) 

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Media & Talks

Interview VRT Terzake

AI disruption in advertising

Bedreigt AI jobs in de reclamesector? "Alleen de allerbesten zullen overblijven"

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TV report & interview with Jan & Hans from AiCandy. 

TEDxLiège

2026 11 13
RE.SET
A talk by AICandy Hans Buyse at Palais des Congrès, Liège
Liège International Comedy Film Festival
 

Past Talks

2026 06 04 - Work Smarter
A talk by AICandy Hans Buyse at the business festival of the year in Belgium.
tickets & info

2025 11 25 - Visual Disruption Da
AI versus Human Creativity: A debate on the future of creativity, strategy and the role of AI. 

2025 06 16 - Wintercircus
Generative Ai Belgium : Crafting Tasty AI Videos That Stick

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Feb 26 2026

Watch the viral 'ad' that imagines aged Elon Musk, Sam Altman, and Jeff Bezos promoting a creepy energy source for AI

In 10 years, there might not be many jobs, but there sure will be a lot of spin bikes. (At least, if you believe this ad.) 

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The Belgian AI startup AiCandy released a new advertisement for their company, mocking AI's skyrocketing demand for energy. It imagines a 2036 in which humans now power AI through group workouts — and features AI-aged versions of Sam Altman, Elon Musk, and Jeff Bezos. [...]

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Feb 27 2026

Would you cycle to power AI? Viral ad shows 2036 dystopia where aged Elon Musk, Sam Altman employ humans

In a future where traditional jobs may be scarce, spin bikes might oddly be in abundance – at least if one believes a provocative new ad making the rounds online. Belgian AI startup AiCandy has released a tongue-in-cheek video that pokes fun at the growing energy demands of artificial intelligence. The satirical spot imagines the […]

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March 4, 2026

Viral deepfake ad casts Musk, Bezos, and Altman as corpulent overlords powering AI on human sweat. Its creator says the best jokes tell the truth

“Of course, it’s a joke, but in every good joke, there’s a bottom of truth,” he told Fortune.

De Loore said he and Buyse decided to feature Musk, Altman, and Bezos specifically, because, according to him, “they are the face” of AI as well as “the faces of that change that is being brought upon us.” [...]

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Feb 26 2026

Belgische AI-video

met fake Musk gaat viraal

Een met AI gegenereerde video waarin een verouderde Elon Musk, Jeff Bezos en Sam Altman de mensheid aan het werk zetten om artificiële intelligentie aan te drijven, gaat viraal op sociale media. Het filmpje is gemaakt door het Belgische agentschap AiCandy. ‘We hebben al 15 nieuwe aanvragen binnen.’ [...]

About the founders

Creative & art director Jan De Loore has a background in fine arts, art direction & motion design. With +15 years of experience as an independent Motion Designer & filmmaker he brings his creative vision to life with keyframes & prompts, crafting smart and visually striking moving imagery for small and big organisations, always keeping the brand's identity and audience in mind. 

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Jan De Loore

+32 484 082 196

kitchhock.be

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Award-winning director & producer Hans Buyse has +20 years of experience in tv, fiction & commercial film productions. He delivered eye-catching videos for a wide range of clients, either direct or through top-notch ad agencies, Hans uses his practical skills & fast mind to translate concepts into witty & authentic videos, regardless of the technological means. 

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Hans Buyse

+32 477 66 32 39

leitmo.tv

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Press coverage

​2025 06 04 - Trends Z
Better tools don't generate better ideas. 
TV interview at the Work Smarter Event by Teamleader. 
Watch the report

2026 03 01 - Energym
Viral ad of the week. 🏆
Click the links to view the articles: 
FAMOUS CAMPAIGNS
FURTUNE MAGAZINE
THE INDEPENDENT
BUSINESS INSIDER
THE INDIAN EXPRESS
DE STANDAARD
DE TIJD
HLN

​2025 09 15 - Vrt NWS Terzake
Bedreigt AI jobs in de reclamesector? "Alleen de allerbesten zullen overblijven"
Watch the report

2025 09 04 - MM 
VRT Creative combineert absurditeiten
en AI voor StuBru. 
read more

2025 07 15 - De TIjd 
Hoe AI de reclamesector opschudt: ‘Een bureau met 100 mensen zal misschien nog 30 van hen overhouden’
read more

2025 05 29 - HLN 
"Vliegende mensen of koeien op een massagetafel?"
AiCandy koploper in maken van reclamefilmpjes met AI
read more

Aicandy BV
Adolf Baeyensstraat 21 bus 0002
9040 Gent - Belgium
Btw BE1034914774
KBC BE07 7390 3071 6766

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